| Validated Prototype |
|
Design and prototype products and services |
Test market for new or revised products and services |
|
|
Design and prototype products and services |
Develop products and services |
| Operations Strategy |
|
Develop production and materials strategies |
Design and prototype products and services |
| Customer Feedback Summary |
|
Develop and manage promotional activities |
Design and prototype products and services |
| Development Requirements |
|
Define product service development requirements |
Design and prototype products and services |